Bilingual Frontend UI Developer & Graphic Designer | JavaScript | CSS.
I work at the intersection of Technology and Design. With over ten years of professional experience, I specialize in creating engaging and intuitive user interfaces that drive user engagement and satisfaction. With a strong background in graphic design, I bring a unique perspective to web development, combining my knowledge of design principles with my technical expertise
WORK & PROJECTS EXPERIENCE
Remote Web Designer | May 2021 – Oct 2022
Tumbalea, Valencia, Spain.
First hire for fully remote work overseas, liaised with CEO and CTO executives for new Products and Brands developments, taking a whole new approach to marketing and digitalization challenges.
- Redesigned the service catalog, improving UX and integrating it with the client area, delivering a new tool for the sales department. Achieving a new sales record of 5,500 new travelers for the 2023 season.
- Coded the front end of a website for “AQUASOUND” release, delivering a site that showcased the best of past trips, and setting high expectations for potential customers by showing more than 1.000 photographs.
- Create the UI of the Client Area, improving the onboarding process for new travelers on group trips, shortening the process by 50% fewer clicks and reading screens.
- Designed a scenario for our Summer Festival called “SUMOON FEST” where internationally renowned DJs performed for two sessions.
Lead Graphic Designer | Jan 2020 – May 2021
Bescutter Latam, Cali, Colombia.
Started the in-house marketing team and communicated with stakeholders in the USA to implement marketing strategies and web design.
- Restyled the e-commerce website for the United States, achieving sales without manual attention, almost automatically. achieving the first online sales of the company.
- Tweak some Shopify website sections, increasing engagement by 20%.
- Create the catalog for all the machinery and communicated with the engineering team to obtain and organize relevant data for clients, creating a nice and smooth experience for the sales department.
- Provided advertising material and stand designs for the trade shows that the company attended, increasing the brand value.
- Build and led the company’s marketing team with a Junior staff and two outsourced.
Senior Graphic Designer | June 2019 – Jan 2020
Comer G&G, Cali, Colombia.
Gather experience in multiple industries thanks to the in-house agency model for the business group, maintaining a high level of creativity to meet the challenges.
- Performed all fields of Graphic Design, from editorial to motion design for film intros, and manage to master Adobe Creative Suite™️.
- Designed conceptual and prototype-level materials for the business group’s foray into new businesses, thus achieving market validation test.
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