Hi, I’m Rye, and I've been working as both a DIRECTOR and EDITOR/ARTIST for mostly ads for over 10 years. Let's collaborate, tell stories through compelling graphics and visuals, and bring ideas or storyboard frames to life.

ryedelacruz

Hi, I’m Rye, and I've been working as both a DIRECTOR and EDITOR/ARTIST for mostly ads for over 10 years. Let's collaborate, tell stories through compelling graphics and visuals, and bring ideas or storyboard frames to life.

Available to hire

Hi, I’m Rye, and I’ve been working as both a DIRECTOR and EDITOR/ARTIST for mostly ads for over 10 years. Let’s collaborate, tell stories through compelling graphics and visuals, and bring ideas or storyboard frames to life.

See more

Skills

Vi
Video Advert
Ex
Explainer Video
2D
2D Animation
Mo
Motion Graphic
Ad
Adobe After Effects
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Experience Level

Video Advert
Expert
Explainer Video
Expert
2D Animation
Expert
Motion Graphic
Expert

Language

English
Advanced
Tagalog
Fluent

Education

Bachelor of Fine Arts, Major in Advertising Arts at University of Santo Tomas
June 9, 1997 - March 23, 2001

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment
    uniE608 BDO SME Loan 1 - Term Loan
    This was one of a series of short animated ads for a bank in the Philippines. The idea is to mix live footage of talents with 2D animated elements. I presented a storyboard with a vibrant color palette, which the client loved. I directed and edited/animated the entire series.
    uniE608 C-Lium Fibre
    This 2D animation was done with all the elements created from scratch. I drew studies of the key elements and presented these to the creative agency and client. Then I recreated these assets for animation prepping in After Effects and built from there. I enjoyed directing, editing, and putting everything together from pre-production to finishing.
    uniE608 PELARGO "Roots"
    This is a project I made for a local pharmaceutical company in the Philippines. I directed, edited, and animated it in collaboration with a creative agency.
    uniE608 Gardenia Dash
    This is a video advert released in the Philippines for a local food brand, which I directed and edited. My scope of work in this video is rather extensive as I solely worked on all aspects of the post-production including the visual effects and graphics.