I’m a seasoned writer and brand strategist with 4 years of experience in integrated brand marketing across social media, D2C and e-commerce, influencer marketing, performance marketing, and website UX. I have also led consumer research initiatives to successfully rebrand existing products, ensuring they align with evolving market needs. Recently, I expanded my focus to New Product Development (NPD), where I’m driving innovation and identifying new growth opportunities. By leveraging deep insights into consumer behaviour and market trends, I aim to create products that resonate with customers.…I’m a seasoned writer and brand strategist with 4 years of experience in integrated brand marketing across social media, D2C and e-commerce, influencer marketing, performance marketing, and website UX. I have also led consumer research initiatives to successfully rebrand existing products, ensuring they align with evolving market needs. Recently, I expanded my focus to New Product Development (NPD), where I’m driving innovation and identifying new growth opportunities. By leveraging deep insights into consumer behaviour and market trends, I aim to create products that resonate with customers.WWWW…