Experienced Graphic Designer - creating impactful brand-focused social media visual designs. Having over two years of experience, I specialize in creating visually compelling content that drives engagement and enhances brand identity. I have successfully collaborated with brands like F1WC, where I designed impactful social media posts, and Tiny Toes, for whom I developed comprehensive branding materials, including everything they needed to establish their presence. With expertise in tools like Figma and Canva, and a strong foundation in marketing, I design content that not only captures attention but also aligns with brand goals and resonates with target audiences. Whether it's crafting a visually stunning social media campaign or developing a complete branding strategy, I bring creativity and data-driven insights to every project.

Shehzeena Zafar

Experienced Graphic Designer - creating impactful brand-focused social media visual designs. Having over two years of experience, I specialize in creating visually compelling content that drives engagement and enhances brand identity. I have successfully collaborated with brands like F1WC, where I designed impactful social media posts, and Tiny Toes, for whom I developed comprehensive branding materials, including everything they needed to establish their presence. With expertise in tools like Figma and Canva, and a strong foundation in marketing, I design content that not only captures attention but also aligns with brand goals and resonates with target audiences. Whether it's crafting a visually stunning social media campaign or developing a complete branding strategy, I bring creativity and data-driven insights to every project.

Available to hire

Experienced Graphic Designer - creating impactful brand-focused social media visual designs.

Having over two years of experience, I specialize in creating visually compelling content that drives engagement and enhances brand identity. I have successfully collaborated with brands like F1WC, where I designed impactful social media posts, and Tiny Toes, for whom I developed comprehensive branding materials, including everything they needed to establish their presence.

With expertise in tools like Figma and Canva, and a strong foundation in marketing, I design content that not only captures attention but also aligns with brand goals and resonates with target audiences. Whether it’s crafting a visually stunning social media campaign or developing a complete branding strategy, I bring creativity and data-driven insights to every project.

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Skills

Ba
Banner
Br
Branding
Bu
Business Card
In
Infographic
Pr
Presentation Design
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Experience Level

Banner
Expert
Branding
Expert
Business Card
Expert
Infographic
Expert
Presentation Design
Expert
Social Media Design
Expert
Instagram
Expert
Book Illustration
Expert
Corporate Video
Expert

Language

English
Advanced
Urdu
Fluent

Education

Masters of Public Administration at University of Karachi
February 13, 2021 - January 13, 2025
I hold an MPA in Public Administration, specializing in marketing with a focus on project management, brand management, and public relations. My studies also included leadership, change management, PR strategies, and training and development, equipping me with a comprehensive skill set for effective organizational growth and transformation.

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Media & Entertainment, Other
    uniE608 Graphic Design Portfolio
    Created a visually compelling and user-friendly design, focusing on clear organization, engaging visuals, and effective brand integration to enhance overall readability and impact. FormulaOneWorldCoin (F1WC): Designed engaging social media posts for F1WC, a cryptocurrency project combining investment, exclusive F1 team insights, profit, and charity. TINY TOES: Tiny Toes offers customized, seasonal clothing hampers for newborns to 2-year-olds. Their innovative model focuses on sustainability and practicality, providing perfectly fitting clothes while reducing waste. Handpicked, high-quality garments are delivered through a subscription-based service, ensuring comfort, style, and value for parents with a focus on sustainability. GraphicDesigner SocialmediaDesigner
    uniE613 RealRent Token Whitepaper
    In the RealRent Token (RRT) Whitepaper, I created a visually compelling document that showcases the integration of blockchain technology with real estate. My role involved: Innovative Design: Crafting a modern and professional design that reflects the transformative nature of RealRent Token in the real estate sector. Enhanced Clarity: Designing custom visual elements, including infographics and diagrams, to simplify and highlight key information about the token’s functionality and market potential. Strategic Branding: Incorporating the RealRent Token’s branding elements to ensure a cohesive and impactful presentation, aligning with the project’s goals and audience expectations. User Engagement: Focusing on user experience by organizing content effectively and ensuring the whitepaper is accessible and engaging across various digital platforms. This project allowed me to blend creative design with strategic communication, making complex real estate and blockchain concepts more approachable and engaging for stakeholders. graphicdesigner
    uniE613 Tamworth Borough Council (Housing Service Self-Assessment)
    For the Tamworth Borough Council Housing Service Self-Assessment, I designed a comprehensive and user-friendly document aimed at evaluating and improving housing services. My responsibilities included: Organizational Design: Developing a clear and structured layout to facilitate easy navigation and readability of the self-assessment content. Data Visualization: Creating visual aids, such as charts and infographics, to effectively present key performance metrics and assessment results. Brand Alignment: Ensuring the design reflected the Tamworth Borough Council’s brand guidelines and values, incorporating official colors and logos. User Accessibility: Focusing on accessibility by designing the document to be inclusive and straightforward, enhancing usability for all stakeholders involved. This project enabled me to merge functional design with detailed content, providing a valuable tool for evaluating and enhancing the housing service operations. pdf graphicdesigner pitchdeck
    uniE613 Meme Money (MMM) Whitepaper
    For the Meme Money (MMM) Whitepaper, I crafted a visually compelling design that embodies the playful and innovative nature of the project. My role included: Design Strategy: Developing a creative layout that balances humor with professionalism, reflecting the unique essence of Meme Money. Visual Storytelling: Designing engaging infographics and illustrations that make complex cryptocurrency concepts more accessible and entertaining. Brand Integration: Using vibrant colors and fun typography to capture the playful tone of Meme Money while maintaining a polished, cohesive look. User Experience: Ensuring that the whitepaper was not only visually appealing but also easy to navigate, enhancing the reader’s experience across different devices. This project allowed me to creatively merge the world of digital finance with the light-hearted and dynamic spirit of meme culture, making the whitepaper both informative and enjoyable. graphicdesigner pdf
    uniE613 Token Funfab Whitepaper
    For the FunFab Token Whitepaper, I developed a dynamic and visually engaging design that reflects the project's vibrant and innovative spirit. My role involved: Conceptualizing the Design: Crafting a unique and appealing layout that aligns with the playful and futuristic theme of FunFab Token. Visual Communication: Designing clear and intuitive infographics to simplify complex blockchain concepts and financial data. Creative Elements: Incorporating custom graphics, icons, and color schemes that enhance the whitepaper's readability while capturing the essence of the FunFab brand. Consistency and Usability: Ensuring that the design was consistent throughout the document and optimized for both digital and print formats. This project allowed me to creatively convey technical information in a way that is both engaging and easy to understand, aligning with FunFab Token’s mission to stand out in the blockchain space. graphicdesigner
    uniE613 Chef Gizmo Token Whitepaper
    I designed the visual elements for the Chef Gizmo Token Whitepaper, ensuring the document was both aesthetically appealing and easy to navigate. My responsibilities included: Creating the overall layout, typography, and color scheme to align with the brand's vision. Designing infographics and visual data representations to simplify complex information. Incorporating illustrations and icons that reflect the culinary and blockchain themes. Ensuring a consistent and professional look throughout the document, optimized for digital viewing. This project allowed me to blend creative design with technical subject matter, making the whitepaper engaging and visually coherent. Graphicdesigner Marketingdesign