A Product Manager & Digital Marketer driving products & services success through user-centric design and data-driven marketing for SMBs. I have expertise in market research, road mapping, business analytics, Google Ads, SEO, wireframing, and prototyping. Additionally, I have a proven track record of managing teams and securing innovation grants.
Achievements:
- At CertifyIt Solutions Ltd: Managed a team of 7 developers and secured spots in the TOP-20 Vienna Startup Package and TOP-50 Made Smarter Innovation Alley, along with 2 IP grants from Newable & Innovate UK Edge.
- At CertChain Ltd: Led the startup to be selected in 10 out of 13 contests, including a TOP-10 finish for the Boston MassChallenge Bootcamp.
With extensive experience in branding, rebranding, and UX/UI design, I have helped businesses transform their online presence and optimize for impact across Google Ads, SEO, and SMM (Instagram, LinkedIn, Facebook, and Pinterest). I bring a strategic approach to content creation, email marketing, and A/B testing, ensuring that every campaign is refined based on actionable insights and market feedback.
I’m skilled in designing comprehensive marketing materials, from investment pitch decks to e-books. Additionally, my expertise spans survey design for valuable customer feedback and thorough market research to drive competitive edge.
I can help you with:
- Branding and rebranding;
- Design, redesign, and UX/UI improvements;
- Google Ads campaign creation and optimization;
- Social media marketing (SMM) for Instagram, LinkedIn, Facebook, Pinterest;;
- Email marketing campaigns (Mailchimp, Klaviyo)
- A/B testing and data-driven campaign optimization;
- Content creation;
- Survey design for customer feedback and insights;
- Marketing materials design (brochures, web app, presentations & investment pitch deck, e-books, business proposals, use cases, gift cards, logo, Instagram & LinkedIn posts)
- Market research and competitive analysis;
- Roadmapping and strategic planning;
- Business analysis and requirement gathering;
- Creation of user stories, technical specifications, and animated prototypes;
- Product testing and iteration based on feedback.
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