Digital Strategy Expert | Demand Generation | Customer Engagement
Over 14 years I’ve demonstrated success implementing full-funnel digital campaigns—scaling programs through technology, database management, and multichannel strategy to accelerate growth. Experience working closely with sales, product, operations, and third-party vendors to ensure integrated marketing efforts are properly executed and aligned with the strategic goals of the market. Proven record of leveraging data-validated learnings to optimize campaign performance. Excellent communication skills at the executive level, among peers, and across functional teams.
For the last 5 years, I have worked as the Strategy and Engagement Lead at a global healthcare technology company. During that time, I successfully implemented demand generation campaigns and scaled new programs to accelerate market growth. I work with a cross-functional team to ensure integrated marketing efforts are properly executed and aligned with the strategic goals of the market.
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