I am an accomplished professional with broad creative design, marketing and branding experience in B2B and B2C. My skills include the ability to manage several projects simultaneously and working quickly with a flair for great design. My work is creative, innovative, enthusiastic and forward-thinking, keeping in mind the end-result needed for each project. I have extensive design experience for projects in advertising, catalogs, magazines, brochures, logo design, social media and online graphics/websites.
I am a creative problem solver with the ability to identify process gaps and implement proven sales and marketing solutions in order to drive growth. I offer a successful background generating media and public interest through creation of brand identity, media campaigns, public relations and client communications. Throughout my career I have proven my ability to manage teams and projects, from successfully focusing energies and realizing thoughts and ideas, to strategizing and collaborating to achieve specific marketing and creative goals. As the former owner of an advertising/marketing company for over 20 years, I have worked with many types of clients and diverse teams on creative, marketing and branding projects. I have guided internal teams toward a vision to create a cohesive look and message with their advertising, newsletters, website, digital marketing and catalogs. I’ve worked with companies to re-create brands. I have consulted to develop and implement programs to different markets and across many channels including digital, social and print.
Programs/platforms:
• Adobe Creative Suite including InDesign, Photoshop, Illustrator, Acrobat Pro and Premiere
• Microsoft Office including Word, Excel, Powerpoint, Outlook, Teams, OneDrive and SharePoint
• Web Programs including WordPress and Wix
• Digital Platforms including Hubspot and Constant Contact
• Project Management Platforms including Workfront
Skills:
• Marketing and brand management and strategy across all media channels including broadcast, radio, web, social and print
• Creative design experience used in marketing and branding products and services
• Content creation/management for digital and print
• Digital marketing management and analysis
• 25+ years of project management and team leadership
• Ability to present projects and concepts
• Creative and proactive troubleshooter and problem solver
• Skillful collaborator and liaison
• Manager, team leader and mentor
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