Zander Zuniga – Senior Graphic Designer
With 15 years of experience in graphic design, I have developed a strong foundation in packaging design, print media, branding, and digital marketing assets. I hold a Bachelor of Fine Arts, majoring in Advertising Arts from the University of Santo Tomas. Throughout my career, I have collaborated with international clients from Canada, the U.S., and Australia, allowing me to adapt to different market trends and brand standards.
Professional Experience:
✅ Senior Graphic Designer
Freelance, Agency Work & E-commerce
Specialize in packaging design, print materials, and marketing assets.
Create web banners, email newsletters, and social media graphics for digital campaigns.
Develop brand identity and ensure consistency across multiple platforms.
Supervise image retouching to maintain high-quality visuals that meet brand guidelines.
Use tools such as Adobe Photoshop, Illustrator, InDesign, and Firefly AI for efficient design execution.
✅ Paginator
Publishing/Editorial Design
Format and lay out text, images, and graphics for print and digital publications.
Use Adobe InDesign and InCopy to ensure proper spacing, alignment, and readability.
Work closely with editors and publishers to maintain style and branding consistency.
✅ Image Retoucher
E-commerce & Advertising
Enhance product images for e-commerce, print ads, and marketing campaigns.
Ensure color accuracy, lighting adjustments, and background refinements.
Collaborate with designers and photographers to maintain high-quality visuals.
Notable Projects:
• Led the branding and packaging design for a new sub-brand, creating a budget-friendly product line while maintaining the parent brand’s identity.
• Developed visual guidelines and marketing materials that successfully launched the sub-brand into the market.
• Designed motion graphics and GIFs for web banners and email campaigns, improving user engagement.
Skills & Expertise:
✅ Graphic Design & Branding
✅ Packaging & Print Design
✅ Web & Digital Marketing Assets
✅ Image Retouching & Photo Editing
✅ Adobe Creative Suite (Photoshop, Illustrator, InDesign, InCopy, Firefly AI)
✅ Creative Direction & Team Collaboration
With a passion for visual storytelling and brand development, I am always looking for new challenges to push my creativity further. I am open to remote full-time or freelance roles, where I can contribute my expertise and create meaningful designs that resonate with audiences.
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