Skyscanner - Senior Marketing Manager, Paid App Marketing - 12 month FTC

Digital Marketer is needed in Edinburgh, United Kingdom.

Client: Skyscanner

Location: Edinburgh, United Kingdom

Contract: No Job Type Listed

Job Description

Our Marketing team is seeking a Senior Marketing Manager specializing in Paid App Marketing on a 12-month Fixed Term Contract. The role involves managing key Paid App tactics, developing app acquisition strategies for Android and IOS globally, monitoring performance and trends, driving Martech projects, and inspiring new campaigns.

Requirements

The ideal candidate should have senior stakeholder management skills, be organized, have experience in performance management for marketing channels, understand the Paid App landscape, possess effective communication skills, be creative, have technical literacy, be able to derive insights from raw data, excel in data visualization, and have strong excel skills.

Other Information

The role involves managing six-digit budgets, hitting install and efficiency targets, guiding team on roadmap delivery and prioritization, driving partner testing, identifying industry trends, and exemplifying Skyscanner values. The candidate should also display a keen interest in paid marketing trends and be a fast learner willing to engage with technical aspects of the role.